When thinking of doing something more creative and entrepreneurial for income, one way to get an idea off the ground quickly is simply picking the lowest hanging fruit.
Your lowest hanging fruit is something you can quickly generate income from. It’s a problem that’s easy for you to solve considering your unique skills and abilities. It’s the most obvious opportunity right in front of you and would require the least effort.
While this may not be your dream business or even your passion, it’ll be something that will get you in the game. Then, you can experience little wins which help build momentum. It can also be a positive learning experience as you cultivate ideas for your next project.
Not only that, it will keep you from falling into the trap of the one thing entrepreneurial myth. (For more on the one thing entrepreneurial myth, here is a guest post I wrote.)
Starting with your lowest hanging fruit will create quick cash flow. This will allow you to work on other projects which may require more time to get to profitability. And, it’ll help you clarify what your passions are and what your dream business could be.
Career and business expert Dan Miller explains how your passions cannot be found in a vacuum. You’ll only be able to identify them as you’re actively out there doing things.
Questions to identify your lowest hanging fruit
1. What skills and abilities do you have that you could easily offer as a service?
2. What personal and professional connections do you have that could give your idea legs?
3. How could you add value to a market with a product or service?
4. How could you add value to someone else’s audience so it would be mutually beneficial? (Here’s an example of how I did this.)
5. What is something you could get up and running quickly that would start generating income in the next one to three months?
When looking to start something on your own, it is good to consider picking your lowest hanging fruit. It’ll get you up off the sofa, experiencing little wins, and learning all kinds of new things.
Question: What is your lowest hanging fruit and how would you benefit from picking it?